The mobility behaviour of the Swiss population has changed significantly due to the COVID-19 pandemic. On behalf of the Statistical Office of the Canton of Zurich, the Swiss National COVID-19 Science Task Force, the Swiss Federal Statistical Office and the Swiss Federal Institute of Technology’s (ETH) Economic Research Unit, we conducted a mobility tracking of the Swiss population.
The brand trends of recent years have become even more pronounced. In the largest Swiss brand perception study, Swiss consumers are even more in favour of digital products and services, sustainable products and labels, and alternative forms of nutrition.
Between February and November 2020, 10,040 people living in Switzerland were asked about their satisfaction with their municipality.
Since the outbreak of COVID-19, the economic situation has been changing almost on a weekly basis. In addition to social life, the economy has also been severely affected. Many unanswered questions and uncertainties are currently shaping the situation: How are markets and brands changing, especially with regard to the buying and user behaviour of the consumers concerned? How is consumer sentiment developing? What will the post-Corona economy look like – and what must companies do now? What measures can be taken to prevent major sales losses?
Deutsch
English
Français